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Microsoft has returned to the negotiating table with Yahoo!

May 19th, 2008

Microsoft announced on Sunday, the 18th May, that it is continuing to explore and pursue its alternatives to improve and expand its online services and advertising business. Microsoft would like to discuss an alternative deal to Yahoo rather than a full acquisition of the company. It did not clarify what that alternative might be.

Microsoft issued the following statement:

“In light of developments since the withdrawal of the Microsoft proposal to acquire Yahoo! Inc., Microsoft announced that it is continuing to explore and pursue its alternatives to improve and expand its online services and advertising business. Microsoft is considering and has raised with Yahoo! an alternative that would involve a transaction with Yahoo! but not an acquisition of all of Yahoo! Microsoft is not proposing to make a new bid to acquire all of Yahoo! at this time, but reserves the right to reconsider that alternative depending on future developments and discussions that may take place with Yahoo! or discussions with shareholders of Yahoo! or Microsoft or with other third parties.

“There of course can be no assurance that any transaction will result from these discussions.”

Source: microsoft.com

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Tags: Online Advertising · Online Marketing · Paid Search Advertising


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